Egg on my face. Evidently, the NFL Patriots have been sponsoring a flag football LGBT bowl since 2002. It goes to show it's not that big of a deal since very few people, except for maybe that 3% of the population who are gay lifers, have heard about this extravaganza.
I'm not certain when 'the game' takes place but the article from Yahoo(that tells you how important the story isn't) said the Pats have long been supporters of this event.
I also found out today(71 is never too old to learn Cliff Clavinisms) there's a magazine titles Outsports. I've taken the opportunity to extract a blurb from the Patriots regarding the upcoming bowl game and how the NFL team has honored members of this non-dominant group.